Privacy Policy.

01Who we are & what this covers

Nothing Down is a creative and digital agency based in Sullurpet, Tirupati District, Andhra Pradesh, India. In this policy, “Nothing Down”, “we”, “us” and “our” refer to the business operating nothingdown.in.

This policy explains how we handle personal information when you visit our website, make an enquiry, communicate with us or engage our services. Our privacy contact is Ravula Charan .

When we process information on a client’s behalf as part of a project, the client’s instructions, the relevant agreement and applicable law also govern that processing. This policy does not replace a client’s own privacy notice.

02Information we collect

The information involved depends on how you interact with us. You may provide it directly, or it may be generated when you use the website.

Please share only information relevant to your enquiry. Do not send passwords, financial account credentials, government identity documents or sensitive personal information through a general contact form. If project access is required, we will agree an appropriate way to provide it.

03How we use your information

• Respond to enquiries, understand your requirements and prepare relevant proposals.
• Plan, deliver and support services you have agreed with us.
• Manage communication, contracts, invoicing and business records.
• Operate the website, troubleshoot issues and protect against spam, misuse or unauthorised access.
• Understand website use and improve content where measurement tools are enabled and permitted.
• Send optional updates where you have requested them or where otherwise permitted by applicable law.
• Meet legal obligations and establish, exercise or defend legal claims.

Where consent is required, we ask for it for the relevant purpose. You can withdraw that consent by contacting us. Visiting this page does not, by itself, mean that you agree to optional marketing or tracking.

04Cookies & similar technologies

Cookies are small files stored on your device. Similar technologies can store preferences or record interactions. The technologies used depend on the features enabled on the website.

• Operational technologies: may support security, form functionality and saved preferences.
• Analytics technologies, if enabled: may help us understand visits, content use and website performance.
• Advertising technologies, if enabled: may measure campaign responses or support relevant advertising.
• Embedded content, if enabled: videos, maps or other external features may allow their providers to receive information about your device and interaction.

Where optional technologies require consent, they should be activated only after you make the relevant choice. Any cookie notice or preference panel provided on the website should describe the tools in use and available choices.

You can also manage or delete cookies through your browser settings. Blocking some cookies may affect website features. Browser settings alone may not control every tracking technology; contact us if you need help understanding your options.

05When information is shared

Information may be shared where necessary with providers supporting our website and business, such as hosting, email, secure storage, project administration or invoicing services. Project collaborators may receive information relevant to the work they are helping deliver.

If analytics, advertising, scheduling or embedded third-party tools are enabled, the relevant providers may receive information through those tools, subject to their configuration, applicable choices and privacy terms.

We may also disclose information when required by law, to respond to a valid legal request or to protect legal rights and security. A business transfer may involve relevant records, subject to applicable protections and notice requirements.

Some service providers may process information outside India. Where this occurs, applicable transfer requirements and appropriate safeguards must be followed. You may contact us for information about providers relevant to your interaction.

06How long information is kept

Retention depends on the reason the information was collected, whether a project or relationship is ongoing, and any applicable legal or recordkeeping requirements.

• Enquiries: for the period needed to respond and manage relevant follow-up.
• Client and billing records: for service delivery, administration and applicable statutory recordkeeping.
• Technical records: according to the operational and security needs of the systems involved.
• Marketing preferences: for managing your choices; limited opt-out records may be kept to avoid contacting you again.

Information should be deleted or anonymised when it is no longer needed, unless continued retention is required or permitted by law. Backup copies may remain until replaced through the relevant backup cycle. Contact us to ask about retention for your particular records.

07Protecting your information

We aim to use reasonable organisational and technical safeguards appropriate to the information and systems involved, including limiting access to people who need it for their work.

No website, email service or storage system can be guaranteed completely secure. If you believe information shared with us has been exposed or misused, please contact us promptly. Where an incident triggers a legal notification obligation, we will follow the applicable requirements.

08Your choices & privacy requests

You can contact us to ask about information you have shared, request a correction or deletion, withdraw consent, stop optional marketing or raise a concern about its use. Depending on the law applicable to you and in force at the time, additional rights may apply.

Use any unsubscribe option included in an optional marketing message, or email privacy@nothingdown.in. Essential messages about an active enquiry, project or legal obligation may still be necessary.

We may request proportionate information to verify your identity before responding. Some requests may be subject to legal exceptions or recordkeeping obligations. If we cannot fulfil a request in full, we will explain the relevant reason. Withdrawing consent may affect a service that depends on that information, but does not change the lawfulness of earlier processing.

09Children’s privacy

Our website and business services are intended for adult business users and are not directed at children under 18. Please do not submit children’s personal information through general enquiries. If you believe a child has provided personal information, contact us so we can review it and take appropriate action.

10External websites & platforms

Our website may link to social platforms or other websites. When you follow a link or contact us through another platform, that provider’s privacy policy also applies to its handling of your information. We do not control the privacy practices of independent third parties.

11Changes to this policy

We may update this policy as our website, services or applicable requirements change. The revised version will appear on this page with an updated date. Where a change requires additional notice or consent, we will follow the applicable requirements.

12Contact & privacy complaints

For privacy questions, requests or complaints, contact Charan using the details below. Please describe your concern and the interaction it relates to, without sending unnecessary sensitive information.

We will review your request and respond within the period required by applicable law. Where you have a right to escalate an unresolved complaint to a competent authority, this policy does not limit that right.